IDG Research: Younger workers have stronger belief in big data
Statistical Data Analysis

IDG Research: Younger workers have stronger belief in big data

Recent research from IDG Enterprise – based on feedback from 724 IT-decision-makers – shows that younger workers (those aged 18 – 34) are far more likely to “strongly agree” about the transformative potential of big data than their older colleagues. They are also far more likely to believe that their organisation is ready to take advantage of it this change. This trend is steeply reversed in those of 55 or over.

“These age-linked differences may be attributable to younger employees being more comfortable with the latest technologies and more inured to the inevitability of technology-driven disruption,” suggests the report. “On the other hand, older respondents have seen many supposedly transformational technologies come and go throughout their careers.

“It's possible that they're simply less willing to predict that any particular trend —even one as far-reaching and multifaceted as big data analysis — will be a source of fundamental change.”

 

Implementation is well under way

The full six-page report provides information on most key aspects of big data and analytics and shows that many big data and analytics projects have already been put into action. In fact, 53% of respondents stating their companies are currently implementing or planning to implement data-driven projects within the next 12 months.

Out of the projects that are underway or in the planning stages, 26% are already implemented, 14% are in the process of implementation or pilot testing and 13% are planning implementation in the next 12 months. A further 8% are considering a data-driven project, and 8% say they're likely to pursue one, although they're currently struggling to find the right strategy or solutions.

 

Data-driven projects are for still mostly for the enterprise

Perhaps not surprisingly (at first glance at least) enterprises are more likely than SMBs to have already launched or to be in the process of launching a data-driven project. While findings suggest that many smaller organisations are more likely to be struggling to identify the right strategy or solution for a data-driven project, or to have no plans to pursue one.

The reasons are not entirely clear, however, with different contradictory answers being given. On the one hand, many SMBs report that they don't need any further information from the data they have. On the other, they're five times more likely than enterprises to say they lack sufficient data.

view-now

PREVIOUS ARTICLE

«Top five hyper-converged infrastructure solutions

NEXT ARTICLE

Scandal and Trump shake Latin American startup stability»
author_image
IDG Connect

IDG Connect tackles the tech stories that matter to you

Add Your Comment

Most Recent Comments

Our Case Studies

IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.

images

Our Marketing Research

Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.

images

Poll

Will Kotlin overtake Java as the most popular Android programming language in 2018?