Your Search returned 63 results from our Editorial content

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    Social Media Marketing

SOCIAL MEDIA MARKETING

The Islamic State online: ISIL’s many accounts

How IS uses technology through every level of its operation

SOCIAL MEDIA MARKETING

Rant: AdTech Time Thieves from Another Planet

They came from Planet Mark-Ad 2.0 and they wanted to steal humanity’s most precious resource – our time

   

SOCIAL NETWORKS

Let’s Talk About the Pros and Cons of Twitter Maintenance...

The pros and cons of three popular Twitter maintenance methods

   

SOCIAL MEDIA MARKETING

Apple Legend, Guy Kawasaki: IT, CMOs & Canva

The ex-Apple marketing guru looks back on a remarkable career riding the technology waves

SOCIAL MEDIA MARKETING

Typical 24: Rob Patey, Manager, Demand Gen and Content,...

IDG Connect is looking to speak to IT, business and marketing professionals across the spectrum to discover more about their very different, typical working days…...

   
   
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Your Search returned 31 results from our White Paper Library

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    Social Media Marketing

Microsoft

Social Media Marketing

Your Brand Sux: Turning Social Sentiment into Opportunity...

In the following pages, we focus on how to reap the rewards of customer feedback on social, even if it isn’t always positive.


Trillium

CRM

Data Quality Challenges at the Border of Your Business -...

This paper outlines the changes & challenges driven by modern CRM and how a focus on data quality can address those challenges.


SAS

Sales and Marketing Software

The Ultimate Marketing Machine

This Harvard Business Review paper provides a framework for marketing excellence and growth.


SAS

Sales and Marketing Software

The Ultimate Marketing Machine

This Harvard Business Review paper provides a framework for marketing excellence and growth.


Minoc Media Services

Customer Experience Management (CEM)

Omnichannel Banking: From Transaction Processing to Optimized...

This white paper looks at how banks can create and deploy an omnichannel approach to customer engagement, and the benefits of creating a better experience....


Minoc Media Services

Social Media Marketing

Stepping up to the challenge: CMO insights from the Global...

Drawing from a global c-suite study, this report focuses on how 524 CMOs are helping their enterprises become more “customer-activated.”


Box

Content Management Systems

Five Problems Marketers Face Today

Here are some of the top challenges marketers face today and how they solve these problems within their organization.


SAS

Business Intelligence

The Power of Synchronizing Marketing Operations and Campaign...

This white paper from SAS explores the evolving marketing landscape and the role of big data.


VMware

Social Networks

Accelerate the Flow of Work with Social Project Management...

This white paper explains how applying social characteristics to project management results in greater agility and better collaboration.


IBM

Business Intelligence

Social Business Analytics: Gaining Business Value from Social...

Learn how to take your organization’s social media strategy beyond passive listening to truly engaging your audience to create business value.


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