Customer Data Management

Online Matches Made In Heaven

Provided by Dell Software

Category Customer Data Management

Type Case Study

Length 4

Publish Date April 30 2014

Date posted February 20 2015

Overview

To deliver the best personalized services for subscribers and help them make a lasting match, eHarmony needed to replicate and analyze data from its production database in real time. This case study reveals how the dating site replaced complex, legacy replication technology from Oracle with SharePlex from Dell Software, and as a result, improved decision-making and customer-facing services.

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