Sales and Marketing Software

Six Marketing Trends to Watch in 2015

Provided by Percolate

Category Sales and Marketing Software

Type White Paper

Length 10

Publish Date November 24 2014

Date posted October 01 2015

Overview

Key insights from agency marketers at BBDO, Mullen, Social@Ogilvy, and Barkley.
Marketing moves fast. Great marketers need to move faster. It’s time for a fresh approach to growing your brand. In this report, we sat down with some of the smartest agency marketers we know, including Alex Jutkowitz, managing director of GroupSJR, Eric Fulwiler, VP of Social at Mullen and Rebecca Nadilo, Head of Engagement Planning at BBDO, and identified six major marketing trends and tactics that brands need to set themselves up for success in 2015. From middle-weight content to new platforms to smarter ad tech to a backlash against in-house creative work, our latest Percolate report will give you fresh ideas and a new perspective for your best marketing year yet.

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