Business Technology Optimization

The Experience Optimization Handbook for Digital Marketers

Provided by Optimizely

Category Business Technology Optimization

Type E-Book

Length 33

Publish Date October 19 2015

Date posted October 21 2015


In today’s world internet users have exceedingly high expectations. They know they have options and can find what they are looking for in a matter of seconds. Online businesses need to know how to deliver the right experiences to customers. This guide explores the challenges and arms you with a powerful strategy to overcome them.



Thinking Different

Taking baby steps with Big Data

Jon Collins’ in-depth look at tech and society


China Rising

The South China Sea: A new hacking hotspot

Phil Muncaster reports on China and beyond


CIO Watch

Losing CIOs to startups could be costly

Mark Chillingworth on IT leadership

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