As organizations continue to become more data-driven, their success will ultimately hinge on the ability to maintain and use a coherent view of this data. Better data – and a clearer view of what this data means – can drive insight and help you make better decisions every day. This white paper looks into ways to create a comprehensive structure for enterprises of all sizes to establish and sustain an effective data program.
Adrian Schofield sheds light on tech in South Africa
Mark Chillingworth on IT leadership
IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.
Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.