The way customers interact with you is changing.
They want to be able to contact you across a wide variety of channels—and
receive a consistent customer experience across them all. It’s time to put the
customer at the centre of every channel strategy and implement a shared data
model that makes true Omnichannel customer service possible.
Kathryn Cave looks at the big trends in tech
Rupert Goodwins’ unique angle on tech change
Phil Muncaster reports on China and beyond