CRM Software

Pega vs. Salesforce - Marketing

Provided by Pegasystems

Category CRM Software

Type White Paper

Length 10

Publish Date October 02 2015

Date posted April 19 2016

Overview

This paper is intended for marketing professionals who are considering their next Marketing and CRM application for their enterprises. It compares two popular solutions, Pegasystems’ Pega Marketing and Salesforce.com’s Marketing Cloud, across four areas of functionality essential to meeting the complex customer experience needs of the enterprise.

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