CRM Software

Predicting Routes to Revenue (CMO Council)

Provided by Pegasystems

Category CRM Software

Type White Paper

Length 30

Publish Date January 12 2016

Date posted April 19 2016

Overview

New study by Pegasystems and The Chief Marketing Officer (CMO) Council reveals challenges and opportunities for marketers to deliver real-time, personalized experiences that maximize customer revenue. To learn how marketers are planning to bridge this gap to maximize customers’ revenue potential and lifetime value, download the full report today.

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