Market Analysis

Disruption is dead

Provided by Cogniance

Category Market Analysis

Type White Paper

Length 5

Publish Date April 28 2016

Date posted May 03 2016

Overview

RIP disruption… finicky users with little patience for poor design dug your grave and smartly-designed products pushed you in. Disruption for the sake of disruption no longer produces market-winning successes. As some original products Google and Airbnb created can demonstrate, disruption is dead. Download this paper to explore why a user-focused, design-led mentality for technology products delights markets and satisfies that picky user in all of us.

Blogs

martin-veitch-thumbnail

My day in the Jeff Bezos and Amazon forest

Martin Veitch's inside track on today’s tech trends

phil-muncaster

China Rising

Why WannaCry might make Microsoft cry in China

Phil Muncaster reports on China and beyond

dan2

Doubting Disruption

Can we stop with all the Snapchat clones?

Dan Swinhoe casts a critical eye on the future

Most Recent Comments

Our Case Studies

IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.

images

Our Marketing Research

Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.

images

Poll

Should we donate our health data the same way we donate organs?