Three out of four IT decision makers report it is highly important for the sales team to be able to leverage a familiar, easy-to-use CRM platform. But what are the main benefits sales teams can see from adopting new CRM platforms, and what resistance do IT teams see in their deployment? This infographic from Microsoft looks at CRM adoption trends and challenges, and highlights the benefits of an easy-to-use CRM platform.
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Phil Muncaster reports on China and beyond