This CMO Council paper outlines the requirements of today’s marketing and commerce landscape to understand what mindsets, technologies and strategies organizations must adopt to better meet customer demands for always-on, always-accessible engagement across the entire customer journey.
Adrian Schofield sheds light on tech in South Africa
Mark Chillingworth on IT leadership
IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.
Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.