E-Commerce Solutions

Context, Commerce + Customer: Best Practices to Exceed Expectations

Provided by SAP

Category E-Commerce Solutions

Type White Paper

Length 40

Publish Date June 02 2016

Date posted August 01 2016

Overview

This CMO Council paper outlines the requirements of today’s marketing and commerce landscape to understand what mindsets, technologies and strategies organizations must adopt to better meet customer demands for always-on, always-accessible engagement across the entire customer journey.

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