Backup and data protection is back high on the agenda for IT managers and application business owners. With the strong movement towards the Cloud, backing up data centre environments, recovering data and applications are again becoming increasingly complex tasks. This contrasts with the past decade, where virtualization and consolidation has contributed to make backup, replication and data recovery easier to manage. To address this, organisations need to review their environments, their strategic priorities on issues that pertain to data protection – from selecting a working model for service and application delivery to the retention of critical skills. Proact has identified that a large share of customer organisations are today operating in hybrid environments, maintaining their in-house data centres while turning to the public cloud or ‘IT-as-a-Service” models to address specific needs. Such hybrid cloud strategies also call for a ’hybrid’ approach to backup and recovery. In this whitepaper, we present the range of available options and demonstrate a flexible offering that enables customers to maintain efficient, compliant data protection while making fundamental changes to their IT infrastructure.