With digital experiences expanding beyond the traditional website, the need for content is only going to continue to grow. Regardless of device or channel, there will always be a need for relevant, useful and engaging content that is tailored to the customer. This eBook looks at the importance of implementing a solid digital marketing strategy and how incorporating the right tools and technology can allow you to create, manage and distribute content effectively.
Jon Collins’ in-depth look at tech and society
Phil Muncaster reports on China and beyond