Business Process Management (BPM)

Five Fundamentals for Omni-Channel Commerce Success

Provided by SAP

Category Business Process Management (BPM)

Type White Paper

Length 12

Publish Date June 19 2015

Date posted October 14 2016

Overview

It’s time for the branch of business known as “commerce” to move out of the back office, away from its legacy systems, and become real-time and more customer-centric. Processes must now be omni-channel. They should flow seamlessly across the various platforms that customers might use, including desktop, mobile, and in-person. This white paper from SAP outlines the role of commerce in each phase of the customer journey and highlights the five main tenets for omni-channel commerce success.

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