Smartphones are fast becoming the first screen for the world’s one billion websites and research shows that web traffic around the world will be majority-mobile by 2019. Unfortunately, due to the rise of apps, companies are failing to properly reinvent their websites to meet customers’ mobile moments of need. This report contains information from 53 companies about mobile strategy and details why it is necessary for businesses across the globe to refit their websites for the majority-mobile world.
Adrian Schofield sheds light on tech in South Africa
Mark Chillingworth on IT leadership
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Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.