In the digital world, it could be argued by some that retail has now changed beyond all recognition. Thanks to technology, the way we engage, interact and transact with customers has been revolutionized and unfortunately, those in retail who have yet to embrace digital transformation are soon going to be left behind. This white paper looks at the readiness of the retail industry to respond to growing customer demands and how many are having to adapt both their operating model and technology enablement to meet ever-changing consumer needs.
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