Enterprise Resource Planning (ERP)

Adams Golf: Product Development Time Cut in Half

Provided by Siemens Enterprise Communications

Category Enterprise Resource Planning (ERP)

Type Case Study

Length 5

Publish Date March 25 2010

Date posted April 16 2010


Adams Golf designs, assembles, markets and distributes premium quality, technologically innovative golf clubs with the help of Siemens PLM Software. In order to compete effectively against companies with larger marketing budgets, Adams Golf believes that it must focus on using technology to innovate and to bring new products to market faster than the competition.

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