CRM Governance: What it is, What it isn't, and How to do it Right

Provided by AKA and Microsoft

Category CRM

Type White Paper


Publish Date July 31 2017

Date posted July 31 2017


Are you using CRM as a platform for deploying line of business applications?  If so, make sure you get the most from your investment by reading our eBook, CRM Governance: What It Is, What It Isn’t and How to Do It Right.

It covers everything you should know about implementing a CRM governance strategy, including:

  • Governance, defined – what it is and what it isn’t
  • Why governance is important for organizations using CRM
  • The consequences of not using governance
  • The benefits of CRM governance
  • Why developing a Center of Excellence (CoE) is crucial to success
  • How to define goals for the CoE
  • Who should be on a CoE team: key roles and responsibilities
  • How to integrate the CoE with your current development methodology
  • The ongoing benefits of a CoE

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