Customer Service

Customer Experience is an International Challenge

Provided by Adobe

Category Customer Service

Type White Paper

Length 13

Publish Date November 15 2010

Date posted May 16 2011

Overview

Across the globe, the demand for a better customer experience is a universal constant. This Forrester Consulting paper evaluates how consumers' and business buyers' opinions of online customer experiences compared to vendors' perceptions of their own online presence. This paper assesses the impact this could have on the bottom line for different global locations.

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