Sony introduces welcome, if mild, updates to its 2018 TVs Credit: Sony

Sony introduces welcome, if mild, updates to its 2018 TVs

It’s a pretty sleepy CES for Sony when it comes to TVs. Considering several of its 2017 models are in contention for best in class, that’s probably okay. There are no new startling new technologies, but the X900 series and the OLED line have both revved from model E to model F (the X900F and the A8F Bravia respective) and offer mild improvements, at least in the case of the former.

More mundane design

Where Sony took a design-forward approach with last year's A1E OLED, the A8F OLED sports a more conventional design. It does, however, retain that model's innovative acoustic surface audio, where drivers vibrate the actual display surface to create sound—one of our favorite features ever. Other than a revised outward design, the other specs and technologies remain largely the same.

55 a8f blk d sil slate btya2 mid Sony

Though you can’t tell from this image, the A8F OLED is said to sport a slightly more conventional outward design than the company’s A1E OLED.

The X900 series is now followed by the alphabetical designator F, but the improvements mentioned in the press release seem rather mild. There are larger screens, up to 85 inches, and the company touts its new X-Motion Clarity algorithm that is said to create smoother, more detailed motion.

The X900F series is also styled to match the company’s new HT-X9000F Dolby Atmos sound bar,

IDG Insider


«Lenovo's Miix 630 lasts 20 hours on battery using a Qualcomm chip


Lenovo Smart Display makes Google Assistant a smart home sidekick»
IDG Connect

IDG Connect tackles the tech stories that matter to you

Our Case Studies

IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.


Our Marketing Research

Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.



Is your organization fully GDPR compliant?