Typical 24: Alex McIlvenny, Ligatus
Human Resources

Typical 24: Alex McIlvenny, Ligatus



Name: Alex McIlvenny

Job title: UK Country Manager

Company: Ligatus

Location: London, UK

Years’ experience: 12


  1. What time do you reach the office each day?
    It varies from a 7.30am start at home, to a 9.00am – 9.30am start in the office. Each day is different depending on what meetings I have that day.
  2. Is your job varied?
    Exceptionally so – being the first market hire, I deal with agencies, technology partners, platform partners, publishers, PR agencies, and set up campaigns on a daily basis.
  3. Is your job creative?
    Extremely ­– some of the biggest brands in the world ask me for advice on how to better utilize our products and services to create something compelling or ground-breaking. Also, working with different sectors from finance to travel, I have to be creative and able to adapt quickly.
  4. What do you spend the majority of your time doing?
    At the moment, most of my time is spent working on agency and trading desk business development and answering their campaign briefs and programmatic set ups.
  5. Do you personalize your desk?
    I like to keep my desk as minimal as possible. I will have a cup of coffee and my laptop, and that’s it!
  6. Would you describe yourself as creative?
    Yes, I hope others think I am too, otherwise I am in the wrong job!
  7. Do you have any quirky daily rituals?
    I keep a book of motivational quotes next to my bed, and each morning repeat one quote from the book over and over out loud to motivate me for the rest of the day. Not really – a usual morning for me includes reading Campaign, LinkedIn articles’ and team updates on Slack.
  8. Do you tend to work on your own or with colleagues?
    My role is fairly autonomous, but I frequently liaise with the team in France and Germany.
  9. How many hours on average do you work a day?
    It varies day to day. Typically I work between 9am to 11pm, sometimes more if work dictates.
  10. Roughly how much time do you spend each day on email? Taking calls? In meetings?
    It is all I do at the moment. I work from home two days a week to give me time to catch up on things, otherwise my time is taken up by all those.
  11. Do you use social media much for work?
    I use LinkedIn and Facebook, and ensure it is tailored and unbiased, as well as being relevant.
  12. What do you enjoy most about your work?
    Having the responsibility to start a new market from scratch in a very competitive industry.
  13. What type of music (if any) do you listen to at work?
    Ibiza chill out in the office, Classic FM at home.
  14. What do you do for lunch?
    I typically sit outside a coffee shop looking into my next holiday and making travel plans with a bagel in hand.
  15. Do you socialize with work colleagues?
    Absolutely, I love nothing more than an Aperol Spritz with my colleagues, especially when I’m visiting them in France.
  16. Are there any tasks (through your career) you’ve been especially glad to get rid of?
    In my previous jobs I would be travelling four days of the week, which was tough. I still enjoy going abroad, but for shorter periods of time nowadays.
  17. What is your last task of your day?
    Writing my to do list for the next day.
  18. How do you like to relax after work?
    I take the dog for a walk, have a beer and cook steak, or at the moment I am finding time painting antique furniture.
  19. Do you keep checking email through the evening?
    Yes, I am always available. Especially as my London clients conduct business all over the world.
  20. Do you take work projects home with you?
    Yes, especially launching a new market, there are lots of admin jobs to get on with, so I usually take these home to be done.
  21. What would you say to your 20-year old self?
    Don’t worry it will all turn out right, and don’t be so arrogant!
  22. If you could try out any job for a day, what would you choose?
    An architect
  23. What device did you use to answer these questions?
    A MacBook Pro
  24. Do you use your own personal device for work?
    Yes, I try to keep my multi-device usage to a minimum.


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