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Business Management

The Path to 2020: Marketers Seize the Customer Experience

Read the report to learn: How the top marketing channels are those that lend themselves to personalising experience That future innovation will focus on small screens...

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Business Management

The Definitive Guide to Web Personalisation

Read this guide to learn: • What web personalisation is • How to create a web personalisation strategy • Where you should personalise your website

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Business Management

Harvard Business Review Whitepaper: Designing a Marketing Organisation for the Digital Age

Read the white paper to learn: •  How your organisation should be structured •  The new skills your team will need to succeed •  What marketing's role should be...

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Our in-house analyst and editorial team create a range of insights for the global B2B technology community. These look at the latest IT trends and other zeitgeist topics.

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