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Cloud Computing

Data is Human. The Cloud Makes It Personal

Provided by IBM

Category Cloud Computing

Type White Paper

Publish Date February 19 2020


In today’s consumer landscape, the drive to personalise customer experience is a defining force. To make the customer relationship feel highly personal, brands need to see data for what it is: human. But how can businesses use their data more effectively? This white paper discusses how businesses can use the cloud to manage their data more effectively and improve customer experiences.

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