Business Management

Customer Communications: Building a Successful Omnichannel Solution

Category Business Management

Type Webcast

Publish Date January 12 2020


Customer communications are critical to a successful business strategy. Keeping in touch with customers is key to increasing loyalty and spurring repeat sales. But in the digital era, customer communications are changing. Print communications are giving way to electronic. A new IDG MarketPulse survey tracks how organizations are grappling with that transition and points the way to a winning omnichannel strategy.

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