Pdf image

Path to Personalisation

Provided by Sitecore

Category CRM

Type E-Book

Publish Date May 30 2019


Delivering tailored experiences at the right time is the key difference between simple personalisation and enterprise personalisation at scale. Marketers often personalise emails and web content, but very few deliver a continuous experience across channels by displaying personalised content at the right time in a customer’s journey. This eBook looks at nine key steps businesses can take to drive stronger relationships with their customers.


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