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Lead Generation Made MSPeasy

Provided by Datto

Category CRM

Type E-Book

Publish Date May 20 2019


Lead generation is the marketing process of stimulating and capturing interest in a product or service for the purpose of developing the sales pipeline. Many managed service providers (MSPs) struggle with lead generation, and those who successfully achieve it do so by dedicating considerable time and effort into it. This eBook explores a number of methods IT service professionals and marketing experts can use to identify, qualify, and nurture potential customers.

Our Case Studies

IDG Connect delivers full creative solutions to meet all your demand generation needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.


Our Research

Our in-house analyst and editorial team create a range of insights for the global B2B technology community. These look at the latest IT trends and other zeitgeist topics.



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