Business Management

Unified Commerce for Today’s Consumer

Provided by OSF

Category Business Management

Type White Paper

Publish Date November 17 2019


Digital transformation is leading to higher expectations from consumers, who now expect highly personalised, seamless experiences when interacting with brands. A unified commerce strategy places emphasis on the customer and empowers merchants to deliver a meaningful, unfailing experience throughout the customer journey, at every touchpoint they have with the brand. This white paper looks at the benefits of unified commerce and how it can be used to meet the needs of today’s customers.

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