Human Resources

C-suite career advice: Greg Zemor, NETEVEN

Greg Zemore     

 Company: Neteven

 Job Title: CEO

 Location: Paris

What was the most valuable piece of career advice that you received?
Jump higher than the table if you want to land on the table. In other words, set higher goals for yourself, since the path to the goals you want to achieve may be trickier than expected. This is a state of mind I always try to adopt and I encourage my team to do the same to ensure they are reaching good targets.

What was the worst piece of business advice that you received?
Don’t hesitate to bad mouth a competitor to win market share. Speaking negatively about your competitors will never put you in a positive light - even if your competitors try to slander you or your company. It is always better to play to your strengths rather than to draw on the weaknesses of others.

What advice would you give to someone starting their career in the tech industry?
Be ambitious, innovative, and don’t forget that everything takes longer than originally planned so make sure you plan ahead and carefully. In today’s world, there are so many opportunities to be taken; carefully assess them and then go for it. There is no shame in failure, only in failing to try.

What tips would you give to someone aiming for a c-level position?
It’s always beneficial to start at the bottom in your career. This will enable you to better understand what your future employees do day-to-day and having this knowledge is the best way to be a good manager. Managers who don’t have hands-on experience in their field never succeed. It’s the vital ingredient to better understand how to grow your business. Even in a c-level position, it is important to do operational work and not solely stick to ‘Excel and PowerPoint’ theoretical strategy.

Are you particularly proud of any career advice that you’ve given or the career route/development of anyone you’ve mentored?
Someone left Neteven after working with the company for five years. When I asked him the reason, he told me: “I want to be a successful entrepreneur like you”. I was proud that he had learned from me during those years.


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