Will Cyren make a big sound in security?

Cyren is a modestly-sized company with an unusual trajectory but with attributes that could well make it worth watching. Shares in the company have been relatively flat for 16 (that’s right, sixteen) years, a huge stretch in a tech sector that is better known for sharp rises and falls. But recent changes at the US-headquartered firm with European and Israeli roots make it an interesting outlier in the hugely competitive information security space.

One of those changes is the arrival of chief technology officer Lior Kohavi, a 25-year veteran of the sector who I talked to recently about the company’s prospects. Kohavi argues Cyren is extremely undervalued relative to other security companies, considering its technology assets and investment in higher-growth areas. He explains it as a function of the firm running for a long time on a licensing stream, and the market not yet having caught up to the strategic changes. Despite its name, Cyren may not be big noise in security but it does have a remarkable line of companies that use its technology under the hood from Google (for Gmail) and Microsoft (for Office 365) to the likes of Dell, FireEye, Check Point, Symantec, Websense, McAfee and Netgear.

Last year Cyren changed tack by going direct to the corporate market with cloud-based web and email security and made the hires to back up its effort, alongside big-lever changes that tend to go with fast-growth companies rather than non-movers. Kovahi, for example, has worked at three companies that got acquired and Hesh Eassa, newly VP of Cloud Operations, is a Silicon Valley veteran with a growth pedigree including senior roles at WebEx, Macrovision, Qualys, Callidus and recently Zscaler. Those are switches that could finally move the needle on its NASDAQ stock ticker and market cap of a little over $82m at time of writing. 

The long quiet period

Why is Cyren so little known when its customers are an A-to-Z of tech royalty?

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Martin Veitch

Martin Veitch is Contributing Editor for IDG Connect

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