dellchromebook11march2014100252463orig500
Laptops/Notebooks

"A disruptive force": 2.1 million Chromebooks shipped in 2013, says ABI Research

Google and its hardware partners have been cagey about Chromebook sales figures so far, but a new report by ABI Research sheds some light on how the browser-based laptops have fared.

ABI estimates that 2.1 million Chromebooks shipped in 2013, with an average selling price of just $338. Nearly 89 percent of those shipments were to North America. In the next six years, ABI expects Chromebook shipments to reach 11 million.

"This truly budget-driven device is a disruptive force to the portable PC market," ABI research analyst Stephanie Van Vactor said in the firm's press release.

To put the 2.1 million shipments figure in context, consider that 195 million tablets were shipped worldwide last year according to Gartner, and that 315 million laptop and desktop PCs were shipped last year according to IDC. As we've seen from previous Chromebook usage data, the browser-based laptops haven't made much of a dent in the overall market.

Chromebooks have enjoyed a few success stories, however. They've done well in commercial sales channels and in educational markets, and they've held on to the top spots on Amazon's list of best-selling laptops. And while the PC market as a whole saw declining sales in 2013, Chromebooks sales are at least growing.

Although Chromebooks cannot run desktop applications such as iTunes, Photoshop or Microsoft Office, they are cheap, fast, easy to use and mostly safe from viruses. They're not for everyone, but they address a need in the market. Even if sales aren't stellar, they're clearly good enough to produce a wide selection of devices from Acer, HP, Samsung, Dell, Lenovo and Toshiba, and that's ultimately what matters most for users.

PREVIOUS ARTICLE

« Steve Jobs called for 'holy war' against Google

NEXT ARTICLE

New rugged laptop from Dell has a screen with a twist »
author_image
IDG News Service

The IDG News Service is the world's leading daily source of global IT news, commentary and editorial resources. The News Service distributes content to IDG's more than 300 IT publications in more than 60 countries.

  • Mail

Recommended for You

International Women's Day: We've come a long way, but there's still an awfully long way to go

Charlotte Trueman takes a diverse look at today’s tech landscape.

Trump's trade war and the FANG bubble: Good news for Latin America?

Lewis Page gets down to business across global tech

20 Red-Hot, Pre-IPO companies to watch in 2019 B2B tech - Part 1

Martin Veitch's inside track on today’s tech trends

Poll

Do you think your smartphone is making you a workaholic?