Twitter tests replacing Moments with a more useful Explore tab

Twitter may soon replace the most-ignored tab on its mobile app with something else. The social network is testing a replacement for the Moments tab on Android and iOS with a new tab called Explore. Twitter’s new tab contains still contains Moments, as well as trending topics (including hashtags) and search terms, as first reported by Mashable.

For now this test is just a trial with a subset of users, and it’s the sort of test that social networks do all the time—meaning it could go nowhere. That said, the possibility of replacing Moments is interesting.

Twitter introduced Moments last October as way to find the most relevant tweets based on current news stories. In many ways, Moments is Twitter’s version of Snapchat Stories, but instead of bringing together a collection of single user posts each “moment” coalesces around a specific current event. Every Moments “story” includes tweets from different users, as well as a variety of media such as images, text-only tweets, and videos. Soon after Twitter rolled out Moments it introduced “Promoted Moments” allowing advertisers to get in on the action. 

It’s hard to know how many people were regularly opening the Moments section. But Twitter’s decision to make Moments more prominent by swapping the placement of the Moments and Notifications tabs on its mobile apps suggests Moments may have been largely ignored when it first rolled out. 

The impact on you at home: If Twitter does replace Moments with the new Explore feature it may help convince more people to use the “extra” tab on their phone. Anyone who uses Moments will still be able to find stories to check out. Users turning to the search functionality, meanwhile, will have trending topics, Moments, and the search bar at their fingerprints. In many ways, that’s a natural combination that brings all the “discovery” features into one spot.

IDG Insider


« Steam's adding support for Sony's DualShock 4 PlayStation controller


Valve dangles new HTC Vive VR controller prototypes at Steam Dev Days »
IDG News Service

The IDG News Service is the world's leading daily source of global IT news, commentary and editorial resources. The News Service distributes content to IDG's more than 300 IT publications in more than 60 countries.

  • Mail

Recommended for You

Trump hits partial pause on Huawei ban, but 5G concerns persist

Phil Muncaster reports on China and beyond

FinancialForce profits from PSA investment

Martin Veitch's inside track on today’s tech trends

Future-proofing the Middle East

Keri Allan looks at the latest trends and technologies


Do you think your smartphone is making you a workaholic?