Business Management

Disruption is dead

Provided by Cogniance

Category Business Management

Type White Paper

Publish Date April 28 2016

Overview

RIP disruption… finicky users with little patience for poor design dug your grave and smartly-designed products pushed you in. Disruption for the sake of disruption no longer produces market-winning successes. As some original products Google and Airbnb created can demonstrate, disruption is dead. Download this paper to explore why a user-focused, design-led mentality for technology products delights markets and satisfies that picky user in all of us.

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