Business Management

The Secret of Mercedes-AMG Petronas Motorsport’s Unfair Advantage

Provided by Pure Storage

Category Business Management

Type White Paper

Length 8

Publish Date April 17 2018

Date posted April 17 2018


Motorsport is increasingly being driven by data, with teams now using mountains of information to help them better make those on-track, split-second decisions. However, unless teams have the ability to collect, store and access these large volumes of data, all these potential insights are rendered useless. This white paper outlines how Pure Storage technology has helped to empower Mercedes-AMG Petronas Motorsport.

Recommended for You


How a Washington crackdown on Huawei could backfire for everyone

Phil Muncaster reports on China and beyond


5G is over-hyped and expectations need reining in

Dan Swinhoe casts a critical eye on the future


What can we learn from tech initiatives in the Middle East?

Keri Allan looks at the latest trends and technologies

Our Case Studies

IDG Connect delivers full creative solutions to meet all your demand generatlon needs. These cover the full scope of options, from customized content and lead delivery through to fully integrated campaigns.


Our Marketing Research

Our in-house analyst and editorial team create a range of insights for the global marketing community. These look at IT buying preferences, the latest soclal media trends and other zeitgeist topics.



Should the government regulate Artificial Intelligence?